The Empathy Map is a visual tool to understand and visualise what to know about a person in 4 quadrants (Says, Thinks, Does, and Feels). — The Empathy Map is a visual tool to understand and visualise what to know about a person in 4 quadrants (Says, Thinks, Does, and Feels). Originally created by Dave Gray, the Empathy Map has gained popularity in the UX (User Experience) and Agile communities as a collaborative tool for teams…